
Creating a reliable capability for innovation requires that a number of factors be addressed and aligned. This article addresses infrastructure and skills, but equally important are other elements such as strategy, leadership, culture, process, etc. Prior articles in this series introduce and explore an eight-element framework encompassing these key factors. At Google, employees are expected to spend up to 20% of their time on side projects of their own choosing. Managers provide input and support, and colleagues jump in to assist on hot ideas when additional viewpoints or skills are needed. Innovation is everyone’s responsibility – and it’s treated very seriously. You are not Google. Chances are that most of your employees need to focus on delivering high-quality customer service, or executing defined processes in a reliable and predictable way. There’s space for innovation, but it isn’t going to become a major activity for a lot of people. Instead, you need a few people focused on innovation, with others involved in a specific, time-limited way. Key infrastructure and skills include: Top leadership team to set policy and make key decisions Designated leader for innovation Innovation champions throughout the organization Cadre of facilitators to guide innovation activities Project team members to tackle selected innovation opportunities Active involvement of customers, suppliers, and other stakeholders Taking care to establish this infrastructure will create accountability and engagement, and prevent that “martyr syndrome” that often occurs when a program head is left to scurry around recruiting volunteers and currying attention. The top leadership team needs to take an active role in innovation, setting strategy and policy, making decisions, and allocating resources. And just as important are the supportive behaviors: recognizing accomplishments, communicating, and clearing obstacles. The leadership team … [Read more...]
























